But, there has been a lot of road kill. Insurance companies and some IMO’s are laying off people. Some insurers are backing down with their pricing. And, even though we will tame and overcome this virus, the consumer has developed new shopping patterns and that includes our business.
In the past, many of us would say that “the people I deal with won’t shop for life and annuities online.” Boy, that is a good one. Or, how about this one… ”My website doesn’t get me any business.” Or, “I will not change, If I can’t do it the way I have done it for years, then I will just retire.” And, my friends, that is what happened to many. So, what are your plans for 2021?
I am very fortunate, lucky, born under the right star or just could be clean living. The Ohlson Group is having its best year. Now, let me be very serious. No, not luck but the best staff in the business lead by my two partner/sons, Nick and Joe Ohlson. We started working and investing money int he digital annuity lead space well before the virus. We hired consultants, spent our money, stubbed our toes, and now we have success in providing the most cost effective leads for our agents across the country. But, because of my time in the business, I know that we must get better or fall behind. And, that is what we are doing. It is time to get ready for the greatest opportunities that our industry has ever had.
Okay… look at your website. Would your prospect be impressed? How are you getting your prospects? Cost effective? Have enough? Can you get in front of them? Do you know how to do an effective presentation on ZOOM? Interested in having a mentor? And what about a quarterly bonus to pay for your leads?
Guys and girls, time to move. Let us build or re-do your website, write the content drip on all of your clients and prospects and have real dialogue with quality marketing guys and girls at The Ohlson Group. The time to move is now, and we would like you on our team. Call today or schedule a phone meeting. Time marches on… do you?
Until next time… good selling! Raymond J. Ohlson, CLU, CRC, LACP President and CEO The Ohlson Group 1-877-844-0900 |