Many of you know that I registered the acronym “SCIP” many years ago. SCIP stands for “Service, Credibility, Integrity and Profitability.” I have adhered to the concept that “SCIP” should be there for every participant in every financial transaction. Frankly, it should be there in every part of life… a perfect life I guess. I have also written about SCIP in my books, Until Next Time…Good Selling and Waves of Change. Today, I am not going to use SCIP in reference to the consumer, but to you and your IMO (Insurance Marketing Organization)… do they have SCIP? They had better, or it is time for you to “elect” another candidate. Let’s explore.
Service.
Yes, we are obliged as an IMO to give you top shelf world class service. But, that should be a given. The old days of “We’ll scrub your apps, do proposals, follow-up on cases”… those are givens. If we don’t do that, you are gone from The Ohlson Group and you have probably left our “party”.
What about credibility, the second letter in SCIP?
Credibility is believability. No, not in the sense of lying or telling fibs, I am talking about being the “go to” person/IMO for the answers and suggestions you desire. You know, are we good in helping you win the sale? Can we help you get in front of more prospects, can we help you with digital marketing? Do we have the expertise in the areas where you seek help and assistance?
So, what is integrity?
That is telling the truth. That is not only “doing things right…but doing the right things.” Yes, like the old saying, integrity is doing the right thing even if no one is looking. That’s us in spades at The Ohlson Group. Not to brag, But I think that I am still the only IMO to have been awarded “The eye on Ethics” award presented by the National Ethics Association. So, we take it seriously.
Let’s look at profitability.
WOW…we all need that. We want more, and so do you. Not just in commission dollars, but in the areas of productivity, reduction of your business costs, research, etc. And, we pay a quarterly bonus on your production…and more.
So, in this election cycle, if your are tired of hearing the same old rhetoric from our competing candidates, why not vote for the family owned boutique marketing organization that is stocked with industry and educational credentials, sprinkled with a little MDRT flavor, and founded and run by a former president of US life insurance companies as well as Marketing director of aEuropean and Bermuda carrier. Yes, I have the experience and we, with the help of my sons and fellow staff members, can make the next 4 years the best years for you and your family.
So, here’s to SCIP. Call us if you need some at 1-877-844-0900 or schedule a digital marketing assessment today. Until next time…good selling!
Raymond J. Ohlson, CLU, CRC
President and CEO
The Ohlson Group Inc and SMP International LLC
Service.
Yes, we are obliged as an IMO to give you top shelf world class service. But, that should be a given. The old days of “We’ll scrub your apps, do proposals, follow-up on cases”… those are givens. If we don’t do that, you are gone from The Ohlson Group and you have probably left our “party”.
What about credibility, the second letter in SCIP?
Credibility is believability. No, not in the sense of lying or telling fibs, I am talking about being the “go to” person/IMO for the answers and suggestions you desire. You know, are we good in helping you win the sale? Can we help you get in front of more prospects, can we help you with digital marketing? Do we have the expertise in the areas where you seek help and assistance?
So, what is integrity?
That is telling the truth. That is not only “doing things right…but doing the right things.” Yes, like the old saying, integrity is doing the right thing even if no one is looking. That’s us in spades at The Ohlson Group. Not to brag, But I think that I am still the only IMO to have been awarded “The eye on Ethics” award presented by the National Ethics Association. So, we take it seriously.
Let’s look at profitability.
WOW…we all need that. We want more, and so do you. Not just in commission dollars, but in the areas of productivity, reduction of your business costs, research, etc. And, we pay a quarterly bonus on your production…and more.
So, in this election cycle, if your are tired of hearing the same old rhetoric from our competing candidates, why not vote for the family owned boutique marketing organization that is stocked with industry and educational credentials, sprinkled with a little MDRT flavor, and founded and run by a former president of US life insurance companies as well as Marketing director of aEuropean and Bermuda carrier. Yes, I have the experience and we, with the help of my sons and fellow staff members, can make the next 4 years the best years for you and your family.
So, here’s to SCIP. Call us if you need some at 1-877-844-0900 or schedule a digital marketing assessment today. Until next time…good selling!
Raymond J. Ohlson, CLU, CRC
President and CEO
The Ohlson Group Inc and SMP International LLC
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